Well, my Athena Greek mythology quiz is still puttering along. I love looking at this graph on the dashboard:
Its traffic is only 15-25 a day, and I’m still not sure how much of its lensrank is due to likes (although they’ve slowed down — everyone who’d like it has Liked it.) I am also wondering if the number of different referrers sending it traffic helps. I’ve always wondered what exactly they mean in the Squidoo FAQ by:
We look at community ratings, lensmaster reputation, clickthrough rates, frequency of updates, inbound and outbound links, revenue generated, and lots of other factors and give the lens a number.
| Source | Visits |
|---|---|
| Referral | 93 |
| 28 | |
| Direct | 13 |
| Ask | 2 |
| Yahoo | 1 |
Every single visitor who arrived through search came with a slightly different search query. That’s the on-page SEO, optimizing for related searches, and content-rich approach at work. The referrals are visits from 18 different domains, half of them image searches or Google in other countries.
As for outbound links, I’ve got that covered: 66 clickouts in a month, 28 clicks on 18 different links in the last week, clickthrough rate of 8%. I’m sure this is part of why a low-traffic (for tier 1) lens performs well. What I don’t know is whether the lensrank algorithm counts any kind of user intereaction — comments or taking a quiz — as significant.
As for the whole group of 10 lenses (the challenge lens and its siblings), they’ve all prospered since this challenge began. All were in the 100K range with almost zero visitors and likes before. Now:
In other news, I’ve had 10 steady top tier lenses all month and a few more playing musical tiers with the bottom end of the tier (i.e. they’re tier 1 some days but not enough to average above it. )
