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Squidoo

Updates to Squidoo Modules List

Jan 13th, 2010
by Ellen.
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There have been a few recent modules added to the Squidoo module browser. They’re listed under “new” at the bottom, but haven’t been filed under any category, so the only way to find them is to click “Browse all modules” and then search for them by name. They are:

  • iTunes – earn commission, feature iTunes tracks
  • My Lenses – show your lenses filed under a certain category or topic.
  • RSS Mashup – show recent posts from several RSS or blog feeds.

Click links above to see them demonstrated on my “Secret Squidoo Modules” lens!

NOTE: All of these have NoFollow links, so “My Lenses” isn’t the best way to get link juice from a lensography. But the content is crawled/indexed/seen by search engines.

Also, did you know? The Netflix module is commission-earning too!

I’ve been adding and updating my complete list of all Squidoo modules, so you might want to stop by and browse the list or download a new, updated version.

Controversies & Hoaxes Draw Web Traffic

Jan 9th, 2010
by Ellen.
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My Photos of Apollo Moon Landing Sites From Space lens has existed for a month, and looks to be a long-term second-tier lens with 50 visitors a week and a fair number of clicks. Those two factors will help this lens maintain its lensrank.

Here’s the steps I took to make this effective lens.

1) Find a controversial subject LOTS of people are talking about, and/or notice something in current news/buzz that people may look up.

I follow space news, and heard there were some new cool photos of moon landing sites. When I searched for them on the web, I ran into a whole pile of people claiming the moon landings are a hoax! (This would be news to my Mom’s friend Neil Armstrong.) A number of people were asking why there were no photos of moon landers from space. Aha! A question that can be answered with a Squidoo lens! Juicy debate and controversy! Perfect for getting traffic. Now, how to target it…

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Quickly Check Your Webpage for Broken Links

Jan 7th, 2010
by Ellen.
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Here’s a handy tip! Squidoo lensmaster carriewhite asked in the SquidU forums for a feature to check for dead links on lenses, and thefluffanutta of SquidUtils said there’s a number of free online tools for that.

I tried the W3 Link Checker as Fluff suggested, but its interface is a little intimidating and hard to understand for Jane Average Web User.

After poking around, I would like to recommend the following free tool: iwebtool’s Broken Link Checker.

It limits you to 5 checks an hour unless you’re a paid subscriber. That seems fair enough! The interface is simple: a check means a link is working, a red x means it’s broken.

“You Have No Right to Traffic”

Jan 3rd, 2010
by Ellen.
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I was just rereading Seth Godin’s The Nine Free Things Every Site (Or Lens!) Should Do, which is the link SquidU’s Answer Deck gives you if you click “How do I get more traffic?”

As usual, Seth is simple and short, whereas my own 3-part Squidoo tips tutorial on how to build web traffic is in-depth and too long.

One of Seth’s points jumped out at me:

You have no right to traffic. If you’re lucky, and GOOD, you earn some.

You’ll earn it when you do something daring, interesting, useful, provocative, free, compelling, emotional or urgent.

Hurry.

I’ve said this in other ways, but never quite so bluntly: YOU HAVE NO RIGHT TO [WEB] TRAFFIC.

There are millions of fascinating, useful, incredible, wonderful, exactly-what-people-want web pages out there. A web user will never see more than a tiny fraction of them. So why should anyone pick your page, out of all those pages, to visit? Why stay there? Why read it?

It’s up to you to make it worth their time.

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Students: Untapped Web Traffic Source

Dec 27th, 2009
by Ellen.
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An awful lot of my Squidoo lenses get queries from students.

How to Make a Pyramid Kite gets kids trying to build pyramids for a school project.

Ancient Greece Odyssey, my travel diary, gets kids needing maps of Greece or information about Greek history and art.

My California Sea Hare page gets medical students trying to track down neurological research using sea slugs!

How do I know? I watch the Traffic Stats tab on my lenses and monitor for phrases like “Roman names for Greek gods” or “How to make a pyramid school project”.

This suggests a powerful untapped strategy for web traffic.

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How to Beat the Squidoo Blues

Dec 11th, 2009
by Ellen.
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MysticTurtle is one of our great lensmasters. Recently she was feeling a little discouraged about her limited Squidoo successes, comparing herself to other lensmasters. We all do this! There are always people out there more successful than we are!

She wrote a funny yet very practical lens about Getting Over the SquidHump which is not just kind words — it also has some useful tips.

My own approach when I’m down is to go back over my Squidoo SEO, but we all have different ways of tackling Squidoo!

How Your Squidoo Bio Builds Backlinks

Dec 2nd, 2009
by Ellen.
3 comments

Ooo! Everyone’s always wondering where to get backlinks. One thing people often forget about is that inter-linking counts. That is, links from the same domain as your page count as a backlink! That’s why Squidoo cross-links lenses in so many ways.

There is a powerful backlink source hidden right in plain sight: your Squidoo lensmaster bio.

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Add Tasty Bait to Search Engine Results!

Nov 30th, 2009
by Ellen.
2 comments

People find things on the web by searching. SEO helps you get your page in front of people searching for it. SEO is like throwing fishing hooks into a sea full of hungry fish. The more SEO you know, the better you’ll be able to ensure your hook gets seen by lots of fish.

But a fishing hook isn’t enough to catch a fish. Even if you get to page one of search engine results, you still need your “hook” to stand out from all the rest. What kind of bait should you use to attract a click on your link?

Look at this example:

search-engine-results

Something jumps out when you compare these search results.

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SquidQuiz — A Great Way to Build Relevant Backlinks

Nov 27th, 2009
by Ellen.
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SquidQuiz is a fun, quick kind of Squidoo lens. Create a trivia quiz on a topic you love, add a Featured Lenses module to your other quizzes, and you only need one more content module to get the lens featured. For those of us who tend to make long, involved lenses on topics, this is a great way to force us to be brief.

greek-mythology-trivia-quizgreek-myth-quiz-apollogreek-mythology-quiz-athena

But WAIT! Back up. See what I said back there? Add a Featured Lenses module to your other quizzes. Or any sort of links to your lenses on related topics!

I think this could be very powerful for SEO. I didn’t figure out the system until lens #3, but I soon realized there’s an SEO trick staring us in the face.

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Squidoo Tags and the Meta Keyword Tag: SEO or No?

Nov 24th, 2009
by Ellen.
1 comment

Squidoo tags are funny beasts. They work in two entirely different ways: on Squidoo, as a way to cross-link lenses together, and in search engines, they help target search traffic. Just to be more complicated, we’ve got some conflicting info on how, exactly, search engines handle meta keywords, which for our purposes are Squidoo tags.

It’s time to sort out Squidoo tags and how to use ‘em.

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